Leveraged sales are a vital life flow in your MLM business. However, they could fade away if one only relies on their site to sell. It is time to invoke the power of email and provide your products or personal services through direct contact. Some feel like this is impersonal, but in reality, it is more effective and more cost efficient to advertise directly to those on an email list than through paid advertising. Especially if you get the blend of content right with your promotional offers. This may be tricky but a quick walk through can help you decide for yourself on which course is the best to take.
Leveraged Your Email Marketing Platform
Your email advertising provider has the tools you need to create effective leveraged sales emails which can bring in nice dividends from your time and effort. A cautionary warning, you need to give an opt-out for current subscribers if they do not need these kinds of emails. You can offer another email list they can subscribe to if they only want informational resources. In this way you can keep your churn rate from scaling and maintain your mails rolling out with the ideal content. This is the reason you have to be transparent on your sign-up forms for each of your lists.
As you think about your next move with your leveraged sales emails, you might want to blend in certain pictures, links, your offers and your unsubscribe link. The emails do not have to be super intensive or long. They should get to the point immediately, provide free and valuable advice or advice and then offer a paid option for your subscriber. One of the best formulations for promotional mails is the 60/40 ratio, where 60 percent is useful and valuable information that is free and the other 40% goes into your paid options, the attributes and other specifications to help them make a choice.
Offering an Opt-out for Leveraged Sale emails
On every leveraged sales email, you need to offer an opt-out link at the bottom or at the top of the email. Earning subscribers is vital, this shows that they are interested in hearing from you. So, respect them by offering them a tool to opt-out or subscribe to another list. Losing subscribers doesn’t feel good, but you can always earn more.